Five Minutes With Jack Ramblings Of An Insane Internet Marketer

March 16, 2012

Gary Vaynerchuk Rant on Oprah for Twitter Ignorance

Filed under: Videos — JackSpirko @ 8:30 pm

Today my podcast was about how Rush Limbaugh has joined twitter and instantly demonstrated big media’s complete and total ignorance to how social media works.  I also mentioned that my marketing blood brother GaryV had previously called out Oprah for something similar.  Quite a few of you asked me about that video so here it is.

February 4, 2012

Gary Vaynerchuck on Getting it Done!

Filed under: Videos — Tags: , — JackSpirko @ 10:37 am

Gary is one of my very favorite business visionaries of all time.  This video rocks, it is hard core, it is real and hell, doesn’t he sound just like me?  Or do I sound like him?  LOL.  Just thought this would be a good one for the weekend.

Content warning – as usual Gary is even a bit harsher with language then I am.  You have been warned.

Enjoy the Superbowl tomorrow folks!

February 2, 2012

Google’s Privacy Policy and its Implications on Personal Search, SEO and Targeted Advertising

Filed under: Videos — Tags: , , — JackSpirko @ 12:42 am

Google’s new privacy policy has a lot of people concerned. I am pretty concerned about a few aspects of it myself. However this video looks at what it means to us as marketers, how personalized search will evolve along with how ad serving technology will evolve.

Understanding Googles New Privacy Policy, Personalized Search and Ad Serving Technology from Jack Spirko on Vimeo.

January 29, 2012

Building a Site Network for Branding, Direct Traffic and SEO Value

Filed under: Videos — JackSpirko @ 8:37 pm

Building a Site Network for Branding, Direct Traffic and SEO Value from survival podcast on Vimeo.

In an effort to make good on my promise to provide more advanced topics I am releasing this video on building a site network and exactly how and why to do it.  How to do it strategically, how to create link relationships, how to occasionally use the Press, how to build both big and small satellite sites, etc.

The big thing I want to caution you with though is don’t loose focus on your primary site.  The biggest problem most of you guys seem to have is chasing 20 ideas instead of really doing one and doing it well.   So understand a site network is a very powerful tool.  It is something you build over the long haul unless you have the resources to have the work done for you vs. doing it yourself and even then phasing it in over a year or two or more will still make sense.

On your commitment to daily content creation though, sites in your satellite network DO NOT COUNT.   So it really makes sense to work on your primary site for 3-6 months daily at a minimum before you start building out a network.  It will also help you if you do the following….

  • Become very familiar with WordPress so you can use it to quietly build your mini sites.  WordPress doesn’t have to look like a blog or even have posts you can do a 4-5 page mini site with it very quickly and easily using many of the free themes available out there.  Here is one example – Jack’s Online Business Card
  • Do your first few mini sites are pretty small undertakings, a top ten list of associated sites or something like that.  Something fast you can do in a day to 3 days max.  It will give you confidence and get you going faster.
  • Learn to reuse and more accurately re-purpose your content.  Combine several bits of old content to make one new piece on your sat sites.
  • Make and keep a list of anywhere and everywhere you can post content and get links without the rel=”nofollow” attribute, we should perhaps do part of this one on the forum together.  To aid with this get the “search status” extension for FireFox and keep the “high light no follow links” option on.
  • Consider hiring some copywriters to do up copy for your sites, then you can just slap them together.
  • Keep track of the links you build and the link relationships you create.  Don’t fear reciprocal links or three way associations but keep a lot of variance in your link structures.
  • When you are setting up stuff like blogspot blogs, tumblr blogs, hubpages, etc just for links, bang em out fast, get it done.  You ain’t writing great pose for such things just get enough content out that is in the niche for it to count with Google and move on.
  • Do keep great records of every site you create profiles for so if something comes up you can add links, modify content etc.  RoboForm Excels for this purpose and will make you life a lot easier.  If you want to try RoboForm for free you can do that by just right clicking and selecting save as on this link.

 

January 5, 2012

Using Sony Vegas, PodPress and WordPress to Publish a Podcast

Filed under: Videos — Tags: , , , , — JackSpirko @ 6:34 pm

Quite a few listeners to Five Minutes with Jack have been asking exactly how you get a podcast into a wordpress post so it will work well with your feed, itunes, etc. I use PodPress and this video shows me taking a show, quickly editing it with Sony Vegas and publishing it.  If you want to watch it on YouTube just go to Using PodPress to Publish a Podcast with WordPress

August 10, 2010

Episode-20 – Internet Marketing Landmine Number Four

Filed under: Videos — Tags: , , — JackSpirko @ 6:13 pm

There is nothing and I mean nothing more important then building an “opt in” list of visitors that are willing and want to hear from you. People that give you permission to contact them from time to time, with information they want to receive.

Optimizing Web Sites via SEO (search engine optimization) is extremely effective and brings in visitors on a daily basis when done properly. Yet each time a search engine algorithm happens there are adjustments to be made and any day that huge key word you are number one on Google for could slip down to number
10 or 20 or worse!

Your list is yours; you can keep it, build it and above all maintain full control of it forever. No one can ever take it away from you! It is pure gold and worth more then any Search Engine Rank or Pay Per Click Campaign.

Done properly an opt in list provides you with thousands of people who listen to you, see you as an  authority, personally identify with you and follow your recommendations. To do this you must honestly provide your list with good valuable information and you must honestly care about them. If you do so they will feel it (even in an email) and you will develop their trust.

Get the complete Internet Marketing Landmines Report Free on our Marketing Resources Page

July 16, 2010

Episode-15- Two Minutes to Blogging with WordPress and Fantastico

Filed under: Videos — Tags: , , , — JackSpirko @ 6:50 pm

So I have claimed it take about two minutes and two clicks to install a WordPress Blog if you use a Cpanel Host like Host Gator.  I say it is easy, fast and simple, further once installed you can add themes in a matter of seconds and be up and blogging on your own branded domain so there is no reason to build Google’s brand with blogger of them or any other free platform.

But if you are not a computer type is it really that easy?  Can anyone really do it?  Well if you can set up a blogger blog and use that I think this just as easy and a hell of a lot more powerful.  This is my first screen capture vid on my now computer so I got the resolution a bit off but it is clear enough and future ones will be better.

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