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September 2014
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Episode-13- Optimizing Website and Business Processes

Okay I know most of us are small business people,  bloggers, podcasters, ecommerce sites or perhaps a small offline business that uses a website as a marketing tool.   Most of use don’t want to think about “corporate style” concepts at all, hell that is why we are building something of our own.  So I get that “business process optimization”  might seem like  some sort of Accentrue style bullshit speak, but it absolutely applies to the small business person.

When I talk about optimizing your business and site I am talking about taking the time and effort to do everything you can to get the most desirable result possible.  This includes thinks like setting up analytics and tracking, effective follow up, content creation and many other things will will be discussing in the coming episodes.

The problem is so many of us think a new technology or process will

  • Take too long
  • Be too hard to learn
  • Be a waste of time
  • Not apply to their business

The big problem is many business processes depend on others and failing to do one right can have a very dramatic negative effect on your efforts.  Join me in my garden today as we discuss how one factor can huge effect even with a very minor variance.

  • http://www.jackspirko.com/members/ultraist/ M Kitchen

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    The garden in the “business videoblog” is a nice touch. It illustrates your point perfectly.

    These are great Jack.
    Thanks for doing them.

  • http://socaldrumsociety.comprocraftmedia.com craig z

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    Jack, this series is SO good. I’d hoped to buy you a beer some day and wring this stuff outta you, but your doing it here!
    Your a good man charlie brown.

    thanks!

    cz

  • http://www.jackspirko.com/members/ultraist/ M Kitchen

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    I’m sure Jack’ll still let you buy him a beer Craig.

  • http://www.jackspirko.com/members/JackSpirko/ JackSpirko

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    @ultraist, Dam Right I will, which reminds me of my favorite part of your comic, “Dam Right I Am”!

  • http://www.jackspirko.com/members/ultraist/ M Kitchen

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    HA! Thanks Jack. Here’s the page for those who haven’t seen it (and are curious as to why Jack likes it) http://www.ultraist.net/images/journal/SPYGUY_01_pg07.jpg

  • http://www.jackspirko.com/members/JackSpirko/ JackSpirko

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    You know if you send me just that image I will make it my form avatar on the TSP forum for a while.

  • http://www.jackspirko.com/members/ultraist/ M Kitchen

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    Done!