Last Friday I learned about an app called Zello on my podcast from a listener. I downloaded it at once because I understood it might be a great tool for communicatioins. It has a lot of preparedness components so that was my initial take on it. However, [...]
I know I have given most of you the feeling that I don’t like physical products as an entrepreneur. That really isn’t the case at all, it is simply more accurate to say that I prefer informational or soft products for the online business model. There are many reasons but the biggest is that [...]
What is the difference between a specialist and an expert. A specialist has highly specialized knowledge that he can use to do something. From programming a computer, to making a fine piece of furniture or writing a complex self learning algorithm. Many specialists are to turn a phrase “wicked smart” but that doesn’t [...]
Technium ran an article a few years back called 1000 True Fans and it was a big hit with internet based entrepreneurs. The reason was simple, it took what seems like a huge task, (earn a living doing what you love) and broke it down into an easy to understand and very doable concept. [...]
So what makes a good business model? I always say it is all about passion right? Well that is not really about your business model but your market niche, once a niche is defined we must focus on the actual rules of a business revenue and marketing model.
Most small business people and definitely most individuals with blogs, forums, podcasts etc really tend to miss a few things when it comes to branding. The problem is most evident with affiliate marketers who sell via programs like ClickBank and Amazon or use 3rd party advertising like adsense or kontera as a primary [...]
In episode three I discuss a few important things. First the importance of spending a little money on hosting and a domain name. You are trying to build a business and a brand, you don’t do that with yourname.blogspot.com or yourname.wordpress.com you do it with YOURNAME.com and hosting is so cheap that it costs [...]