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Episode-102- Thoughts on Things Like Zazzle or Cafe Press

One of you guys asked me about using sites like Zazzle to sell items like T-shirts vs. doing your own fulfillment.  The simple way to look at this is why are you selling something like t-shirts, hats and mugs?  Is it

1.  As adjudicative revenue and mostly because you audience wants them.

or

2.  [...]